
Visible results
From inflamed to fresh: see the change
Massages the gums
Stimulates blood circulation and helps prevent micro-injuries and gum recession.
Cleans the enamel
Effectively removes plaque and gently polishes the enamel.
Better by design
TPU vs nylon: the clear winner for oral health
Outdated nylon damages more than it cleans. FRESH 32's advanced TPU bristles protect gums, polish enamel, and stay cleaner—delivering the future of brushing, today.
TPU is the future of oral care
It ensures healthier gums, stronger enamel, and superior hygiene.
Nylon bristles
DAMAGE ORAL HEALTH- Damages gums & enamel Causes micro-tears, gingival recession, and enamel erosion
- Traps bacteria Absorbs moisture, creating a breeding ground for bacteria
- Wears out quickly Frays easily, reducing brushing effectiveness
TPU bristles
IMPROVE ORAL HEALTH- Protects gums Gentle bristles reduce inflammation and bleeding
- Preserves enamel Polishes instead of scraping, preventing erosion
- More hygienic Resists bacteria buildup, keeping toothbrush cleaner
Why it works
Science-backed. Gum-approved. Built for a better clean.
Outdated brushes cause damage. Ours protect your gums, polish enamel, and stay cleaner, every single time.
Gum health
Prevents gum recession
Soft, flexible TPU bristles reduce pressure on the gum line, helping prevent irritation and gum recession caused by traditional nylon brushes.
Enamel protection
No scraping, just polishing
Unlike nylon bristles that scrape and wear down enamel, TPU bristles gently polish the tooth surface - leaving a smoother, cleaner feel after every brush.
Cleaning perfomance
Superior plaque removal
TPU bristles naturally adapt to the tooth surface, gently polishing while effectively removing plaque and buildup. Their flexible structure enhances contact with every curve, delivering a deep, refreshing clean that lasts beyond the brush.
Hygiene
Antibacterial Protection
TPU bristles naturally resist bacteria buildup, keeping your brush cleaner between uses.
What you'll notice
Six changes you can feel, and what's behind each one
Each outcome comes from a specific ingredient. Here's which.
Breath that stays fresh
93% had fresh breath for a long time in a 4-week test. Natural mint oil does it.
Brighter-looking teeth
A gentle silica polish lifts surface stains, with no peroxide.
Smooth to the tongue
A low-abrasion clean leaves teeth feeling smooth and clean.
No sting, no burn
An SLS-free amino-acid cleanser that's kind to sensitive mouths.
Enamel support
Hydroxyapatite helps remineralise enamel, day after day.
Kinder to sensitive teeth
Hydroxyapatite is shown in studies to help ease sensitivity.
What's in it
Every ingredient has a job
From hydroxyapatite to natural mint oil: what's inside, and what each one does.

HYDROXY-APATITE
THE ENAMEL MINERAL TYPE
Fluoride-free enamel care.
- Helps remineralise enamel
- Shown in clinical studies to help protect against cavities

Hydrated silica
Gentle polish
Cleans without a harsh, scratchy feel.
- Lifts surface stains
- Leaves teeth feeling smooth

Amino-acid cleanser
SLS-free
Coconut-derived; cleans with a light foam.
- No SLS
- Low foam that rinses clean

Mint & menthol
Cooling
Freshness without the burn.
- Fresh breath that lasts
- Mint of the right intensity

Sage extract
Botanical
A classic herb in natural oral care.
- Plant-derived
- Part of a 98% natural formula

Glycerin base
Smooth base
A delicate, creamy texture.
- Texture rated 4.7/5 in a 4-week test
- Spreads easily
Full ingredients (INCI)
Glycerin, Aqua, Hydrated Silica, Disodium Cocoyl Glutamate, Hydroxyapatite, Cellulose Gum, Salvia Officinalis Extract, Sodium Chloride, Mentha Arvensis Herb Oil, Aroma, Sodium Saccharin, Sodium Benzoate, Anethole, Carvone, Limonene, Menthol.
Us vs them
See why thousands are switching to smarter oral care
Why settle for basic when you can brush better, with care, comfort, and clean built in.
100,000+ fresh starts. One smarter way to brush.
From sensitive gums to sustainability, people choose FRESH 32 for a reason. It simply works better.
Read the experiences of those who upgraded to smarter oral care.
FAQ
Questions, answered
Top questions to help you choose confidently.
Why choose FRESH 32?
Are FRESH 32 toothbrush heads recyclable and sustainable?
Is FRESH 32 toothbrush worth the price?
Is toothbrush suitable for sensitive and bleeding gums?
What makes FRESH 32 toothpaste tabs so special?
What do dentists say about FRESH 32?
What is FRESH 32's return and warranty policy?
What materials do you use, and are they safe?
Any tips for new FRESH 32 users?
What makes FRESH 32 different from nylon toothbrushes?
How do I use my FRESH 32 toothbrush?
What makes FRESH 32 different from sonic or electric nylon toothbrushes?
DeepClean X 3D Bristle Dynamics™
Is DeepClean toothpaste safe for bleeding gums?
Is DeepClean Duo better than buying the products separately?
Best sellers
Upgrade your routine in one click
Meet the gentle, high-performance essentials that fix gum irritation, remove stubborn plaque, and ditch waste, so you get a cleaner mouth and a cleaner planet.
FRESH 32 Toothbrush(HANDLE + HEAD)
- Gentle on Gums
- Plaque Removal
- Polishes Enamel
Remineralizing Toothpaste
- Enamel remineralization
- Natural ingredients
- Gentle cleaning
Interchangeable Toothbrush Heads(3x)
- Prevents gum recession
- Polishes enamel
- Flexible TPU bristles
Oral Care Starter Kit
- Best first bundle
- Brush, scraper, floss
- Complete daily reset
